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We advise luxury brands and businesses on strategy, transformation, growth, and navigating an evolving global marketplace.

Based in New York

About

The Stein Advisory is an independent strategic advisory serving the luxury economy. Founded by Jill Stein, our practice combines extensive corporate experience, creative intelligence, and commercial insight to help ambitious brands navigate transformation and achieve sustainable growth.


We partner with founders and leadership teams to define strategic direction, strengthen market positioning, identify commercial opportunities, and translate ambitious visions into actionable strategies that deliver measurable results and lasting impact.

The Stein Advisory is an independent strategic advisory serving the luxury economy. Founded by Jill Stein, our practice combines corporate experience, creative intelligence, and commercial insight to help ambitious brands navigate change and pursue sustainable growth.

Noah miles, web designer and developer
Noah miles, web designer and developer
Project mockup

Capabilities

Strategic Advisory

Strategic guidance that brings clarity to complex challenges and drives business transformation.

Corporate Strategy

Executive Advisory

Strategic Planning

Business Transformation

Organizational Strategy

Growth Strategy

Strategic Advisory

Strategic guidance that brings clarity to complex challenges and drives business transformation.

Corporate Strategy

Executive Advisory

Strategic Planning

Business Transformation

Organizational Strategy

Growth Strategy

Brand + Market Strategy

Aligning brand positioning with market opportunities to drive differentiation, relevance, and long-term growth.

Brand Positioning

Competitive Analysis

Consumer Insights

Market Research

Brand Architecture

Go-to-Market Strategy

Brand + Market Strategy

Aligning brand positioning with market opportunities to drive differentiation, relevance, and long-term growth.

Brand Positioning

Competitive Analysis

Consumer Insights

Market Research

Brand Architecture

Go-to-Market Strategy

Commercial Growth

Driving revenue growth through commercial strategy, market expansion, retail development, and strategic partnerships.

Revenue Strategy

Strategic Partnerships

Sales Optimization

Retail Development

Market Expansion

Distribution Strategy

Commercial Growth

Driving revenue growth through commercial strategy, market expansion, retail development, and strategic partnerships.

Revenue Strategy

Strategic Partnerships

Sales Optimization

Retail Development

Market Expansion

Distribution Strategy

What people say

Noah miles

Silvia Camplone

Sr Prod Mgr - Ralph Lauren

Jill is a powerhouse-resourceful, knowledgable, and incredibly connected in the industry.

Noah miles

Silvia Camplone

Sr Prod Mgr - Ralph Lauren

Jill is a powerhouse-resourceful, knowledgable, and incredibly connected in the industry.

Whitney Wolfe

Mike Iverson

SVP, Sales + Corp Partnerships - Ryan Seacrest Enterprises

Life moves pretty fast at MTV Networks and Jill always managed multiple projects effortlessly, and in a most timely fashion. She not only hit or exceeded every deadline, she loved creative problem solving and excelled at collaboration.

Whitney Wolfe

Mike Iverson

SVP, Sales + Corp Partnerships - Ryan Seacrest Enterprises

Life moves pretty fast at MTV Networks and Jill always managed multiple projects effortlessly, and in a most timely fashion. She not only hit or exceeded every deadline, she loved creative problem solving and excelled at collaboration.

Dr. Harvey Cohen

Dr. Harvey Cohen

Former Chief of Staff - Stanford Children's Hospital

Jill's unwavering committment to her family, her academic pursuits, and her advocacy work are truly inspiring... and I am incredibly proud of her pursuit of a Master's degree in Fashion Innovation and a PhD focused on Sustainability in Fashion.

Dr. Harvey Cohen

Dr. Harvey Cohen

Former Chief of Staff - Stanford Children's Hospital

Jill's unwavering committment to her family, her academic pursuits, and her advocacy work are truly inspiring... and I am incredibly proud of her pursuit of a Master's degree in Fashion Innovation and a PhD focused on Sustainability in Fashion.

Clients & partners